Data Services

Cleaning & Enhancement for UK Business data

Data quality and cleanliness is a must for any business that runs marketing campaigns. As a business, having the ability to process and cleanse your records against a wide range of B2B suppression files allows you to get the maximum results from your direct marketing campaigns making them more cost effective.

Cleaning & Enhancement for UK Consumer data

Data quality and cleanliness is a must for any business that runs marketing campaigns. As a business, having the ability to process and cleanse your records against a wide range of consumer suppression files such as MPS, TPS, NCOA and against the PAF, allows you to get the maximum results from your direct marketing campaigns making them more cost effective. 

Cleaning & Enhancement for European data

Your customer data is a source of vital business information. Cleaning and enhancing your database will enable you to analyse and target your customers more efficiently. It also minimises duplicates, multiple mailings and postal returns and reduces your direct marketing costs. With more detailed information about your customers your database becomes a more effective tool for future success.

Data Profiling

Understanding your customer database and the trends is the key to improving your marketing targets and receiving the best results. Building a customer profile report provides you will an overview of your sales strengths and weaknesses, what market penetration you have, growth opportunities, identify sales territories that are performing well and others that may not be.

De-duplication Services

Marketing Data utilise the industry’s leading matching software for matching and de-duplication. We tailor matching keys specifically to each client’s requirements and all scores are manually verified. If required, we can manually check and validate the results of the software to ensure matching at the optimal level.

Mailing Fulfilment

Marketing Data have partnered up with several fulfilment specialists enabling us to offer the full direct marketing experience from data to fulfilment. The specialists fulfilment houses utilise state of the art technology to collate, insert, wrap and address mailings fast, efficiently and professionally 24 hours a day (it is their job after all). The unique way they are set up allows for a streamlined service meaning your urgent documents can be turned around within extremely tight deadlines.